$75.6k-$102.6k/Year Social Media Customer Care Specialist job in Napa

Local Job Overview: Napa

Fast Facts

• Location: Napa, CA
• Join our Napa team for this flexible role.
• Position: Social Media Customer Care Specialist (Flexible/Contract, Napa)
• Benefits: Benefits may be available based on employment type.
• Pay: $75.6k-$102.6k/Year (approx. $7.4k/Month)
• Employer: Walmart Corporate Communications (Hiring in Napa)
• This role centers on your professional skills within the Public Relations And Customer Care space in Napa.
• This Napa-based role is an excellent opportunity for professionals skilled in relevant skills.
• Our Walmart Corporate Communications team in Napa, CA is growing.
• Benefit from working in Napa, a key hub for the Public Relations And Customer Care industry.

"In the digital age, our social media presence is our front door. Our Social Care Specialists are the highly visible, articulate diplomats who protect our brand reputation and resolve public concerns with grace and speed."

About Walmart Communications

Walmart's interaction with the public extends far beyond the physical store. We maintain a massive, highly active presence across Twitter (X), Facebook, Instagram, and TikTok. Our Social Media Customer Care team operates at the exciting intersection of public relations, marketing, and customer service. We cultivate a modern, dynamic workspace where creative problem-solving and flawless written communication are celebrated.

Essential Responsibilities

• Public Diplomacy: Monitor Walmart's official social media channels, responding rapidly and politely to customer inquiries, complaints, and viral trends in a highly public forum.
• Brand Voice Mastery: Ensure every written response perfectly matches Walmart's gentle, helpful, and professional brand voice, utilizing impeccable grammar and culturally aware phrasing.
• Crisis Escalation: Identify potentially viral negative issues or PR crises early, smoothly transitioning the customer to a private Direct Message (DM) to resolve the issue discreetly and effectively.
• Trend Reporting: Collaborate with the corporate marketing team, providing weekly insights on customer sentiment, recurring product complaints, and digital engagement metrics.

Qualifications and Total Rewards

Applicants must possess a Bachelor's degree in Communications, Marketing, Public Relations, or equivalent digital media experience. You must be a master of the written word, possessing the emotional intelligence to de-escalate angry customers in text without relying on vocal tone. This is a premium, salaried corporate role offering a fantastic yearly income, comprehensive benefits, and the thrill of managing the digital reputation of a Fortune 1 company.